Will the Nexus 4 replace high-dollar smart phones?
The highly anticipated Nexus 4 hits the shelves today in the US, despite a controversial sellout in the U.K.. Technology experts speculate that this may be the device that tarnishes the hyper-cool iPhone reputation once and for all. The Nexus 4 has unbeatable new features that are turning consumers away from lifelong relationships with their respective carriers. For Google, the stunning new phone completes the hardware lineup that will battle Apple’s renowned trifecta of mobile devices. American Google fans are standing by for the release. After the U.K.’s rollout, buyers in the states are calculating the possibility of a quick sell out.
No one is hesitating to remark— this type of sellout is a clear advertising tactic. Could the sold-out status lead to increased interest in the Nexus 4?—or do the features speak for themselves? According to Engadget, the phone boasts a “4.7-inch, HD display, a 1.5GHz quad-core Snapdragon S4 Pro processor”—fantastic features that have consumers anxious to throw money at Google. In addition to the hot new phone, the Nexus 10 tablet has also sold out in the U.K., throwing anxious buyers into a smart phone frenzy. Will production speed up in time for Black Friday? We can only hope Google has prepared for not only Black Friday, but Cyber Monday as well. Engadget makes a good point, stating: “… a starting price of $299 unlocked, it’s sure to attract a whole new demographic that until recently had never even heard of a Nexus.” This price point paired with the infallible Google name is sure to convert first time smart phone users. The coolest tidbit? It charges wirelessly.
The Nexus 4 will battle the HTC Windows Phone 8, a smart phone that mimics the Windows 8 live tile interface. While many companies streamline their platforms to match one another, Google is proving their ‘neteriety’ by keeping it smart, fast, and simple. The phone has just enough features to boast the Google name while keeping a low price. The Nexus 4 could push the search engine into becoming a household name in mobile computing, despite the absence of a Google operating system. trueITpros would love to hear your feedback on the Nexus 4. Why do you love your phone? Let us know in the comments.


